Mugsho is a Facebook application that lets you add visual effects (color, distortion, mirror, ...) photos taken from a webcam or already existing on your Facebook page or on your computer.

This application, developed by Neoia was developed using Adobe Flex and you can test at: http://apps.facebook.com/_mugsho/

Neoia took advantage of new opportunities for Flash 10 to add new effects created by Pixel Bender and apply deformations in real time on photos or a webcam.

This application was designed to provide an initial innovative service users for their pictures and their webcam on the Internet. However, given the exponential growth in the number of users Mugsho, Neoia looking for a business model for its application and companies are already interested in Mugsho for use on their sites.

So how do you think this kind of rich applications can be marketed? Feel free to leave ideas in comments to help Neoia in its reflection!

To learn more about using the Mugsho on Facebook:

- PDF version of press release for Mugsho Facebook.
- Application for Facebook Mugsho.
- Official Website Mugsho.

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